Buena Suerte: Your Cup of Good Fortune - Dia Coffee
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Buena Suerte: Your Cup of Good Fortune

July 21, 2025

There are days when you want your coffee to punch you in the face (hello, Mucho Macho). And there are days when you want to sip something mellow and smooth (that’s Suavecito’s lane). But then… there are the days you need a little magic—a cup that sparks something good. That’s where Buena Suerte steps in.

This coffee doesn’t just taste amazing. It brings the vibes. The energy. The luck. So let’s talk about the blend that might just be your secret ingredient to a good day.

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What Is Buena Suerte?

Let’s translate real quick: Buena Suerte = Good Luck. And honestly, you’ll feel like you found a four-leaf clover (con canela) when this coffee hits your mug.

Buena Suerte is a medium roast Mexican blend—our smoothest yet—with notes of cinnamon, piloncillo, and creamy vanilla. It’s like pan dulce in a cup, only easier to pour and much harder to resist.

The roast is balanced and low on acidity, which means it’s kind on your stomach and your spirit. It’s our love letter to Mexican cafés, early mornings with bolillo, and that first sip that makes you close your eyes and say: “Damn. That’s good.”

FLAVOR ATTRIBUTES

NUTTY

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Warm and inviting like the first crunch of caramelized pecans, the subtle yet satisfying nutty notes, add a comforting richness that perfectly lingers..

EARTHY

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Deep and grounded, the earth’s natural essence carries the soul of freshly tilled soil, evoking the rustic warmth of hand-harvested beans.

SMOOTH

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Silky and effortless, this blend glides across the palate with no sharp edges, pure balance, and a soothing finish that turns into quiet indulgence.


Coffee With Culture (and Maybe a Little Bit of Brujería)

Buena Suerte isn’t just a name—it’s a whole mood. This is the coffee you drink before a job interview, a big date, or anytime you’re rolling the dice and hoping the universe is on your side.

It’s inspired by the sweet, cinnamon-spiced café de olla that abuelas have been perfecting for generations—but with a cleaner, modern finish and zero need for a clay pot (unless you’re into that).

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Why You’ll Fall for Buena Suerte

🍀 It’s Sweet Without Being Sweetened

The warm notes of piloncillo and cinnamon make this blend feel indulgent—no added sugar needed.

☕ Café de Olla Energy

This is the grown-up version of the cinnamon-sugar cereal milk you loved as a kid—but make it elegant, adult, and caffeinated.

💫 Everyday Ritual, Elevated

Whether it’s your weekday go-to or your Sunday morning ritual, Buena Suerte turns your coffee moment into something sacred.


How to Brew Some Good Luck

Want to make the most of Buena Suerte? Here are a few ideas (just don’t forget to stir clockwise for good fortune).

✨ Olla-Inspired

Brew your Buena Suerte strong, and add a cinnamon stick while it steeps. Bonus points if you sip it while burning incense.

🧊 Lucky Cold Brew

Steep it overnight, pour over ice, and add a splash of almond milk or sweet cream. Good luck never tasted this cool.

☁️ Creamy & Dreamy

Froth up some milk with a little vanilla extract and pour it over your cup. It’s giving café de olla meets cloud foam.

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Drip Coffee

Medium grind (granulated sugar)

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Pour-Over

Medium-coarse grind (slightly coarser than table salt)

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French Press

Coarse grind (sea salt)



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When to Brew Buena Suerte

  • First thing in the morning—start the day with something sweet and grounding.
  • Before a big moment—job interviews, hard conversations, creative breakthroughs.
  • As your go-to good luck charm—because honestly, who couldn’t use a little boost?
  • For hosting—Buena Suerte is a people-pleaser. Expect compliments.

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Behind the bag artist:
MICHAEL CERDA (MILWAUKEE)

You can't live life on the edge, you have to make the jump. That is exactly what Michael Cerda did a few years ago when he decided to leave his full time job and pursue his true passion of Design and Sign Painting. Problem solver and brand developer, Michael has created a line up of thoughtful and curated branding using his background and expertise in art and graphic design. His focus is to build relationships and memorable experiences with his clients in order to see their vision come to fruition. Michael is a full time designer/sign painter that works with local small businesses and large companies. Whether you find this taco connoisseur at a local taco truck, practicing his lettering, walking through the streets of Milwaukee, or simply playing his favorite synthesizer, Michael finds inspiration in the most ordinary things. The pursuit of perfection in his work is never ending.

Final Sip

Buena Suerte is more than coffee—it’s a good omen, a warm hug, and a cinnamon-kissed wink from the universe. Smooth, rich, and full of soul, it’s the brew you reach for when you want your day to go right—and taste good doing it.

So go ahead. Brew a little luck into your life. One cup at a time.


P.S. You don’t need a rabbit’s foot or a magic candle—just head to SeizeTheDia.com and grab your bag of Buena Suerte. Fortune favors the bold (and the well-caffeinated).

Lucky Charm Latte

Rich, delicious + non-caffeinated

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Fill a mug with freshly brewed coffee. Add sugar and rum extract and stir until dissolved. Beat the cream in a medium bowl until it's thick and airy, but still pourable then transfer to a jug with a spout. Pour the cream over the back of a spoon right in the center of each mug. Dust with cocoa powder.

Ingredients:
4 oz brewed coffee
2 teaspoons light brown sugar
¼ teaspoon rum extract
 ¼ cup heavy whipping cream
2 teaspoons cocoa powder, for garnish (optional)

Pairs Well With:
Buena Suerte, La Chula

Café con Leche

Classic coffee with milk (decaf)

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Steam desired amount of milk and pour into your mug. Next, add one to two tablespoons of sugar, depending on your preferred sweetness. Create a nice foam on top of the milk using a whisk or frother. Finally, pour drip coffee over top of the steamed and foamed milk.

Ingredients:
Drip Coffee
Steamed Milk
Sweetener of Choice

Pairs Well With:
Buena Suerte, Mucho Macho

Smooth Operator

Chocolate Hazelnut Iced Coffee

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Drizzle 1 tablespoon of chocolate hazelnut sauce around the inside of a tall glass. Add in ice, chilled brewed coffee, and another tablespoon of chocolate hazelnut sauce. Stir until combined. Top with frothed almond milk and add a serving of whipped topping, if desired.

Ingredients:
2 T chocolate hazelnut sauce (homemade or store bought)
6 oz chilled brewed coffee
2 oz vanilla almond milk frothed
Whipped cream (optional)

Pairs Well With:
Suavecito, Buena Suerte

“We're talking about the Carajillo! This is a coffee cocktail that’s as fun to say as it is to drink.”
Tori Rogers
Dia Café Barista
Spiked Sips

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